UNI WATCH REBRAND
The logo would soon be a part of a series of hat releases in the following months of 2018.
Successful merchandise launches in 2017 of the Uni Watch Aesthetic Club (see custom packaging) brought along more change for the Uni Watch brand in 2018.
Primarily, the the "Winged Stirrup" design from the UWAC design would be retooled to become the new official logo Uni Watch.
In addition, the Uni Watch 'script logo' from the 2015 'T-shirt Club' was updated and modified as two additional brand marks for the blog.
2018 HAT RELEASES
With the Winged Stirrup logo positioned as the new brand mark for Uni Watch - 2018 saw the release of 3 different hats featuring the new logo.
a wool/fitted model created by Ebbets Field Flannels
a cotton flex-fitted model
a purple mesh-back, snapback model for the annual "Purp Walk" one-day sale.
2017 CUSTOM PACKAGED SHIRTS
The limited time offering included:
a heather gray raglan, with green sleeves. small UWAC logo on the left breast, with a full circular UWAC logo on the back. Water based ink, with no flash layer was used in order to provide a soft feel to the finished product.
An updated version of the purple hang tag, attached to the tag in green & white bakers twine
a UWAC "member" vinyl sticker
a UWAC magnet (first 40 orders only received the magnets
custom UWAC mailer envelope
The sale of the 2017 "Purp Walk" custom packaged shirt lead to a revamping of the "Winged Stirrup" into the green & gold of Uni Watch, with a text change to the Uni Watch Aesthetic Club - as an homage to the NYAC.
2016 T-SHIRT CLUB
2015 T-SHIRT CLUB
A series of “Tee shirt jerseys” (modeled after MLB merchandise - each with a specific sleeve design to signify a different month.) were created and sold in 2015.
This particular concept sold approx 200 shirts per month, and the April shirts raised nearly $10,000 for the Jackie Robinson Fund.